The hardest idea to convey in a radio commercial is trust.
You cant’ “tell” someone to trust you. You have to earn it and prove it every day.
Your friends can recommend a roofing contractor – and you would trust your friend. But if a roofing contractor said, “Sure you can trust us!” You would doubt it, right?
To convey trustworthiness, the key is not to say it yourself, but to have your customers say it for you.
:60 Radio Commercial
Adwise Creative had a great opportunity in working in developing a construction radio ad. We had a chance in creating an ad that provide the right message of trust. Contact us to begin creating your radio commercial for all to hear.