by Nic Natarella | May 11, 2026 | Small Business Marketing
Key Takeaways DIY looks cheaper but eats up your time and energy. Done-for-you services usually cost $200–$500 per article (freelancers, agencies, packages). DIY = hidden costs like wasted SEO research, image creation, and staying consistent. DFY = higher upfront...
by Nic Natarella | May 11, 2026 | Home Service Businesses, Roofing
Key Takeaways: Paid ads stop working the minute you stop paying. Your website should collect leads 24/7—not just sit there. Fast follow-up wins jobs. One hour of content creation per month can keep you visible. Start with one system, build it, and grow from there. You...
